Bachelor IUM – Sport Business Management specialization

2nd year undergraduate
September, January
Home » Programs and Training » Bachelor IUM – Sport Business Management specialization

Why choose IUM’s Bachelor Sport Business Management?

Sports management is a sector offering many and varied career opportunities. Would you like to combine your passion for sport with solid professional skills in management, sales and marketing? Discover the Sport Business Management specialization offered in the 3rd year of the Bachelor program at IUM.

The Bachelor’s degree in Sport Business Management combines theoretical and practical knowledge, and is an excellent way to learn about the specificities of sports management. Monaco is also an ideal location for training, as every year the principality hosts major international sporting events such as the Formula 1 Grand Prix and the Monte-Carlo Rolex Masters.

Finally, by choosing this course, you’ll enjoy a unique student experience on a lively, multicultural campus.

What is the Bachelor Sport Business Management program?

The Sport Business Management specialization can be taken in the 3rd year of the Bachelor’s program at IUM. It enables you to deepen the knowledge of management and business acquired in the first two years, while discovering sport management.

During this third year, you will also have the opportunity to complete an end-of-studies internship with a company in Monaco or abroad. It’s an ideal opportunity to put your knowledge to good use and develop your employability.

What is the degree awarded by the Bachelor Sport Business Management?

By following this course, you will obtain a Bachelor’s degree. You’ll also earn 90 US credits and 180 ECTS credits.

With your Bachelor’s degree, you can choose to enter the world of work directly, or continue your studies in a Master’s program. The IUM offers a range of MSc programs enabling you to specialize in a particular field.

What are the career opportunities for a Bachelor’s degree in Sport Business Management?

IUM’s Bachelor of Sport Business Management prepares you for a variety of careers in the following fields:

  • communication ;
  • marketing (brand management, digital marketing, advertising) ;
  • sales (distribution, retail, customer relations) ;
  • public relations ;
  • digital marketing (social networks, SEO/SEA, mailing) ;
  • market research ;
  • entrepreneurship.

What are the admission requirements for the Bachelor Sport Business Management?

To apply for the IUM Bachelor’s program, you need to hold a 2nd year undergraduate diploma/level. You must also compile a file containing the following information:

  • copy of your identity card or passport ;
  • transcripts of the last two years of secondary school ;
  • diploma (if already a graduate) ;
  • identification photo ;
  • Proof of English language skills (TOEFL, IELTS, Cambridge);
  • application fees

If your application is accepted, you will have the opportunity to meet the admissions team for a motivational interview. An interview in English can also be arranged.

For entry into 3rd year, you need to have a 2nd undergraduate diploma/level.

Is it possible to study abroad during the Bachelor Sport Business Management program?

Yes, you can study abroad during your Bachelor’s degree. You’ll have the opportunity to spend a semester at a foreign partner university in Europe, Asia, North America or Central America.

You can also take part in internships with foreign companies to gain a unique international experience.

Apply to the Bachelor Sport Business Management program at IUM


International Application

Do you live outside Monaco or France? Every year, the IUM Bachelor’s program welcomes many students from all over the world. Would you like to try your hand at the Monegasque adventure, or find out more about IUM courses and training opportunities?


French application

French students can apply directly to the IUM Bachelor Sport Business Management program on the school’s website.

Program features

program type

This program prepares you for a Bachelor’s degree.

admission level

To apply, you need to have completed 2 years of higher education.

back to school

The intake starts in autumn, in September or January.


This course is given in English.


This course can be taken at the Monaco campus.

Tuition fees*

The annual fee for this course is €13,600.

*International Student Pack: €490 mandatory fee for exclusive support services for international students.

Updated 20 January 2024