Why choose INSEEC’s Bachelor’s degree in Marketing, Communication and Product Development?
Original and professional, INSEEC’s Marketing, Communication and Product Development Bachelor’s degree is an exciting multi-disciplinary course. It is aimed at students wishing to learn how to design and deploy effective product strategies, lead marketing projects, sell products or services, or manage staff.
This course of study appeals to students because it enables them to consider a wide range of career options in start-ups, SMEs or large corporations. In three years, they become operational in a variety of positions.
Note that the third year of this Bachelor’s program can be completed as a Work-study program, enabling students to put into practice the skills they have learned in the classroom and gain real professional experience that they can put to good use as soon as they graduate.
What is INSEEC’s Marketing, Communication and Product Development Bachelor program?
In the first and second years, Bachelor students take joint courses in marketing, business and management. During their third year of study, they focus on themes specific to their specialization. Their courses include
- Service marketing
- International marketing
- Consumer behavior
- Marketing intelligence and data
- Product launch
As an OMNES Education student, you’ll also have access to a range of online learning resources, enabling you to learn about other sectors and disciplines. For example, you can learn more about communications, design, engineering or international relations.
What is the diploma awarded by INSEEC’s Bachelor in Marketing, Communication and Product Development?
INSEEC’s Bachelor’s degree in Marketing, Communication and Product Development leads to a level 6 diploma in “Marketing Communication Project Manager”. This qualification is equivalent to a 3rd year undergraduate level and enables you to rapidly acquire skills that correspond to the real needs of companies. Thanks to this training, you’ll be able to join the world of work or continue your studies at Master’s level.
What are the career opportunities offered by INSEEC’s Bachelor’s degree in Marketing, Communication and Product Development?
After completing INSEEC’s Bachelor’s degree in Marketing, Communication and Product Development, you’ll be able to consider a wide range of careers in marketing, sales, commerce and communication.
For example, you can become :
- Operational marketing manager
- Communication manager
- Product Marketing Manager
- Marketing Research Manager
- Category manager
What are the admission requirements for INSEEC’s Bachelor’s degree in Marketing, Communication and Product Development?
The Bachelor’s degree is open to holders of a high school diploma or equivalent diploma. This training program welcomes a wide range of profiles from a variety of backgrounds. You can also join the program in the second or third year. To do so, you need to have completed a first or second year of higher education.
Finally, two start-up dates are available, one in September/October and the other in February/March.
Is it possible to travel abroad during your Bachelor’s degree at INSEEC?
The international dimension is an essential part of our students’ training. So, during your Bachelor’s degree at INSEEC, you’ll be able to multiply your experiences abroad, for example through internships or semesters on our London or San Francisco campus.
Apply to the program
Bachelor Marketing, Communication and Product Development from Inseec
INTERNATIONAL
International Application
INSEEC’s Bachelor in Marketing, Communication and Product Development is open to international students. If you’d like to join us or find out more about the training we offer, you can apply here or download the brochure.
French
French application
French students can apply for the INSEEC Bachelor’s degree on the school’s website.
Program features
program type
This program prepares you for a Bachelor’s degree
admission level
The level required to apply is high school diploma, 1st year undergraduate diploma, 2nd year undergraduate diploma.
back to school
The new intake starts in autumn, in September and February.
language
This course is given in French.
campus
This course can be taken at the Bordeaux, Chambéry, Lyon, Marseille and Paris campus.
Tuition fees*
The annual tuition fees for this course is
1st year: €8,650
2nd year: €8,650
3rd year: €9,350 inital or €9,800 Work-study program.
*International Student Pack: €490 mandatory fee for exclusive support services for international students.