The OMNES Education Group has not opened the work-study program to first-time applicants for the international admissions procedure.
However, after a first year of study at one of our group’s schools, you can apply for the work-study program.
Why choose the MSc Communication, Advertising & Digital Strategy?
INSEEC’s MSc in Communication, Advertising & Digital Strategy is aimed at students wishing to train for careers in global, corporate and visual communication. It opens the door to a wide range of careers, whether with an advertiser or an agency. As a result, you’ll develop your versatility during the course and be able to professionalize yourself thanks to the presence of lecturers who are themselves in business and who will be able to share their experience and best advice with you.
This MSc is available in Bordeaux, Lyon and Paris, and can also be taken with a work-study program. This enables you to work in a company during your studies, gaining professional experience and applying the theoretical knowledge you’ve learned in class to real-life situations.
What is the program of the MSc Communication, Advertising & Digital Strategy?
During your MSc, you’ll take general courses in management, languages, negotiation and IT. These courses are common to all INSEEC MSc programs.
In addition, you’ll attend courses specific to the Communication, Advertising and Digital Strategy specialization.
Here is an example of the courses you will have during your two years of MSc studies:
- PR communication media agency
- International advertising
- Digital communication
- DTP software
- Strategic marketing
- UX/UI Design
- Influence marketing
- Event communication, sponsoring and patronage
- Social media and community management
- Strategic planning
- Digital communication and web marketing
What is the degree awarded by the MSc Communication, Advertising & Digital Strategy?
This professional training program leads to the RNCP-registered title of “Digital Marketing and Communication Manager”. It’s a 2nd year postgraduate certification that opens up a wide range of career prospects, and makes you operational as soon as you finish your studies.
What are the career opportunities for the MSc Communication, Advertising & Digital Strategy?
The communications and marketing sectors boast a wide variety of professions. What makes the INSEEC MSc so special is that it teaches you to develop your versatility and adaptability. Depending on your aspirations and tastes, you could consider careers in communications, advertising, web marketing, e-commerce, events or social media. INSEEC’s MSc gives you a solid foundation of skills and knowledge to enable you to flourish in these exciting fields.
On completion of this training, you can become :
- Marketing project manager
- Marketing Manager
- Traffic manager
- Social media manager
- Web Project Manager
- Data analyst
- Digital account manager
- Community manager
- SEO manager
- Acquisition manager
- Digital communications manager
- Digital strategy activation specialist
- Digital trader
What are the admission requirements for the MSc Communication, Advertising & Digital Strategy?
To join the MSc in Communication, Advertising & Digital Strategy, you need to have obtained a 3rd year undergraduate degree. It can be a licence, a bachelor or even a BUT. Students with a 1st year postgraduate diploma can apply directly to go into the 2nd year of this MSc i.e. in the fifth year, and complete their master’s degree in one year at INSEEC.
The MSc Communication, Advertising & Digital Strategy welcomes students from a wide range of backgrounds, reflecting the diversity of the communications professions. The course is open to literary, economics, law, linguistic and other profiles.
Is it possible to study abroad during the MSc Communication, Advertising & Digital Strategy?
The MSc Communication, Advertising & Digital Strategy does not provide for international mobility during the two years of study. However, you will have the opportunity to take part in internships during your studies. These internships can often be carried out abroad.
Apply to the program
MSc Communication, Advertising & Digital Strategy of Inseec
INTERNATIONAL
International application
The OMNES Education Group has not opened the work-study program to first-time applicants for the international admissions procedure.
However, after a first year of study at one of our group’s schools, you can apply for the work-study program.
The MSc Communication, Advertising & Digital Strategy is open to international students. If you’d like to join us, or find out more about the program and career opportunities, you can apply here or request a brochure.
French
French application
For all French students, applications for the MSc Communication, Publicité & Stratégie Digitale can be made directly on the school’s website.
Program features
program type
This program prepares you for an MSc.
admission level
The required level to apply is 3rd year undergraduate or 1st year postgraduate
back to school
The intake starts in September or February.
language
This course is given in French.
campus
This course can be taken at the Bordeaux, Lyon, Paris or Marseille campus.
Tuition fees*
The annual tuition fees for this course is
1st year: from €10,650
2nd year: from €12,550
24-month program: from €23,200
*International Student Pack: €490 mandatory fee for exclusive support services for international students.