INSEEC MSc – Digital Communication & Social Media

MSc
3rd year undergraduate, 1st year postgraduate
September, February
Full-time, Work-study
Bordeaux, Chambéry, Lyon, Paris
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The OMNES Education Group has not opened the work-study program to first-time applicants for the international admissions procedure.
However, after a first year of study at one of our group’s schools, you can apply for the work-study program.

Why choose the MSc Digital Communication & Social Media?

The digital communications professions are attracting a growing number of students. However, both these professions and the digital sector are evolving rapidly, which means that students need to be versatile and able to adapt to these multiple transformations. Thanks to INSEEC’s MSc Digital Communication & Social Media, students can acquire this agility and look forward to exciting careers.

Offered in one or two years on the Bordeaux, Paris, and Lyon campuses, this course is designed for students wishing to acquire a perfect expertise of social media. In particular, it makes them aware of the challenges ofe-reputation, while developing their web marketing skills.

This course can be followed on a work-study program basis. This way, you can work while you study and already gain experience in digital communications.

What is the program of the MSc Digital Communication & Social Media?

In addition to general courses in management, negotiation, strategy or languages, students on the MSc Digital Communication & Social Media will take courses specific to their specialization. In the first year, they will benefit from courses in digital communications, digital marketing, social media strategy and DTP.

During their second years, various courses are offered:

Web cultures and strategies

  • SEO and web copywriting
  • Acquisition strategy and ROI
  • E-mailing and data
  • SEA and display

Digital communication and content creation

  • Brand content
  • Crisis communication
  • Internet branding
  • E-reputation

Visual communication

  • Web design and UX
  • DTP
  • Advertising design

What is the degree awarded by the MSc Digital Communication & Social Media?

This program leads to the RNCP-registered title of “Digital Marketing and Communication Manager”. This professional certification is equivalent to a diploma at 5th year education level, and gives you access to a wide range of jobs in the communications industry once you’ve completed your studies.

What are the career prospects for Digital Communication & Social Media?

The MSc Digital Communication & Social Media trains multi-skilled digital professionals. After your studies, you can become :

  • Digital account manager
  • Marketing Manager
  • Digital communications manager
  • Social media manager
  • Community manager
  • Data analyst
  • SEO Manager
  • SEA Manager
  • Multimedia design manager

What are the admission requirements for the MSc Digital Communication & Social Media?

To join the MSc Digital Communication & Social Media program, you need to have obtained a degree at a 3rd year undergraduate level. It can be a licence, a bachelor or even a BUT. Students with a 1st year postgraduate diploma can apply directly to go into the 2nd year of this MSc i.e. in the fifth year, and complete their master’s degree in one year at INSEEC.

Is it possible to study abroad during the MSc Digital Communication & Social Media?

The MSc Digital Communication & Social Media does not provide for international mobility during the two years of study. However, you will have the opportunity to take part in internships during your studies. These internships can often be carried out abroad.

Apply to the program
MSc Digital Communication & Social Media DE L’Inseec

INTERNATIONAL

International application

The OMNES Education Group has not opened the work-study program to first-time applicants for the international admissions procedure.
However, after a first year of study at one of our group’s schools, you can apply for the work-study program.

The MSc Digital Communication & Social Media is open to international students. If you’d like to join us, or find out more about the program and career opportunities, you can apply here or request a brochure.

French

French application

For all French students, applications for the MSc Communication Digitale & Social Media can be made directly on the school’s website.

Program features

program type

This program prepares you for an MSc.

admission level

The required level to apply is 3rd year undergraduate or 1st year postgraduate

back to school

The intake starts in September or February.

language

This course is given in French.

campus

This course can be taken at the Bordeaux, Paris, Chambéry or Lyon campuses.

Tuition fees*

The annual tuition fees for this course is

1st year: from €10,650
2nd year: from €12,550
24-month program: from €23,200

*International Student Pack: €490 mandatory fee for exclusive support services for international students.

Updated 9 April 2024