The OMNES Education Group has not opened the work-study program to first-time applicants for the international admissions procedure.
However, after one year’s study at one of our group’s schools, you can apply for an apprenticeship.
Why choose ESCE’s Bachelor of Business Development & Digital Marketing?
The Bachelor in Business Development & Digital Marketing is a specialization offered by ESCE in the third year of the International Bachelor program. It prepares you for careers in digital marketing and sales. During this year, you will learn to master various marketing tools, apply them to the needs of a commercial and digital strategy, manage the customer experience on the web and develop a customer portfolio. You’ll also learn how to prospect for new markets and implement sales initiatives.
What’s more, this specialization is unique in that it can be taken as an apprenticeship, meaning that you alternate between classes at school and time at the company. In this way, you can apply your knowledge to real-life situations and gain valuable professional experience.
This specialization is available on the Paris campus.
What is the program of the Bachelor in Business Development & Digital Marketing?
The Business Development & Digital Marketing specialization is offered entirely in French and aims to develop your skills in both marketing and sales. You will take the following courses in particular:
- commercial negotiation
- management
- marketing plan
- influencer marketing
- social media
- customer experience
- market analysis
- sales management
- team building
What is the diploma awarded by the Bachelor in Business Development & Digital Marketing?
This course leads to a level 6 RNCP “Marketing, Sales and Customer Experience Manager” diploma and a Bachelor’s degree (3rd year undergraduate). The Bachelor’s degree enables you to enter the world of work directly after your studies, or to continue with a Master’s degree to complete your training.
What are the career opportunities for a Bachelor’s degree in Sales Development & Digital Marketing?
The Sales Development & Digital Marketing specialization prepares you for the following professions:
- Product Manager
- marketing project manager
- marketing research managers
- market manager
- marketing and sales performance manager
- sales manager
- sales consultant
- marketing manager
- commercial attaché
- area manager
- brand manager.
What are the admission requirements for the Bachelor’s degree in Sales Development & Digital Marketing?
To apply for this specialization, you need to have obtained 120 ECTS credits, i.e. a 2-year university degree. The course is open to students who have completed a second year of a bachelor’s degree or a BTS.
Recruitment is based on an application and an interview with a panel of judges.
Is it possible to study abroad during the Bachelor’s degree in Sales Development & Digital Marketing?
The Bachelor’s in Sales Development & Digital Marketing has a strong international focus, as students have the opportunity to study abroad during their studies.
In 3rd year, they can go to the San Francisco campus for two months. In this way, they can cultivate their open-mindedness, discover new horizons and add undeniable value to their CVs.
Apply to ESCE’s Bachelor International Business Development & Digital Marketing program
INTERNATIONAL
International application
The OMNES Education Group has not opened the work-study program to first-time applicants for the international admissions procedure. However, after one year’s study at one of our group’s schools, you can apply for an apprenticeship..
Every year, ESCE’s Bachelor in Business Development & Digital Marketing welcomes students from all over the world. Would you like to join us or find out more about the program and career opportunities? Apply here or download the brochure.
FRench
French application
For French students, applications for ESCE’s Bachelor in Business Development & Digital Marketing must be made directly on the school’s website.
Program features
program type
This program prepares you for a Bachelor’s degree.
admission level
To apply, you need to have completed 2 years of higher education.
back to school
The Intake starts in autumn, in September or February.
language
This course is given in French.
campus
This course can be taken at the Paris campus.
Tuition fees*
The annual fee for this course is €8150.
*International Student Pack: €490 mandatory fee for exclusive support services for international students.