Why choose INSEEC’s Bachelor Marketing Communication en Digital?
Are you interested in digital transition, digital technology and social networks? Would you like to train quickly in these sectors and in promising careers? Develop your knowledge, skills and employability with INSEEC’s Bachelor of Marketing Communication in Digital, a three-year course available after the high school diploma.
In a world of perpetual change, profiles trained in digital professions are highly sought-after by companies wishing to take advantage of the new channels available to them. With an INSEEC Bachelor’s degree, you’ll quickly become operational and be able to define effective marketing strategies, lead exciting projects and manage the data collected.
Last but not least, the possibility of completing your third year on a Work-study program is synonymous with professional experience and opportunities. Once you’ve completed your training, you’ll be perfectly prepared to join a company and put your skills to good use.
What is the program of the Bachelor Marketing Communication en Digital at INSEEC?
INSEEC’s Bachelor’s degree in Digital Marketing Communication enables you to tackle different aspects of web marketing, communication and social networks. In addition to core courses in law, business, languages or management, students will take the following courses:
- Brand management
- Inbound marketing
- SEO/SEA
- E-business
- No-code and UX Design
As an OMNES Education student, you’ll have access to a wide range of online resources and conferences to open up new horizons and train in fields such as engineering, design, business and diplomacy.
Students can choose between 3 different specializations for this Bachelor’s degree in Digital Marketing Communication. Simply apply directly with the name of the specialization to validate your choice.
The choice of specializations in INSEEC’s Bachelor Marketing Communication eh Digital
Community Management and Social Networks :
- Adobe Suite
- Influence marketing
- Community Management
Web marketing specialization :
- Panel and studies
- E-consumer
- Distribution strategies
Specialization Artificial Intelligence & Data :
- Introduction to Python
- Statistics
- Database management
What is the diploma awarded by INSEEC’s Bachelor Marketing Communication en Digital?
This INSEEC training course leads to certification as a “Marketing Communication Project Manager”. This is a level 6 RNCP qualification, corresponding to a 3rd year undergraduate diploma. With this qualification, you can work immediately after your three years of training, or continue your studies with a Master’s degree, for example.
To obtain this certification, you need to validate four general modules and one professionalization module, depending on your chosen specialization.
What are the career opportunities offered by INSEEC’s Bachelor of Marketing Communication in Digital?
The digital world is full of career opportunities. After completing INSEEC’s Bachelor of Marketing Communication in Digital, you can consider the following professions and career opportunities:
- Digital project manager
- Marketing project manager
- Communication manager
- Digital Project Manager
- Business analyst
- Community manager
- Traffic manager
- Relationship marketing and CRM manager
What are the admission requirements for INSEEC’s Bachelor Marketing Communication en Digital?
INSEEC’s Bachelor of Marketing Communication in Digital welcomes students from a wide range of backgrounds.
For admission to the first year, you must have obtained your high school diploma or equivalent diploma.
For admission to the second year, you need to have completed one year of higher education and 60 ECTS credits in a field related to digital marketing.
Finally, for admission to the third year, you need to have completed 120 ECTS credits in a field related to digital marketing. This means you must have completed two years of higher education (BTS, licence 2, prépa).
Is it possible to travel abroad during your Bachelor’s degree at INSEEC?
The international dimension is an essential part of our students’ training. So, during your Bachelor’s degree at INSEEC, you’ll be able to multiply your experiences abroad, for example through internships or semesters on our London or San Francisco campus.
Apply to the program
Bachelor Marketing Communication en Digital from Inseec
INTERNATIONAL
International Application
INSEEC’s Bachelor in Digital Marketing Communication is open to international students. If you’d like to join us or find out more about the training we offer, you can apply here or download the brochure.
FRench
French application
French students can apply for the INSEEC Bachelor’s degree on the school’s website.
Program features
program type
This program prepares you for a Bachelor’s degree.
admission level
The level required to apply is high school diploma, 1st year undergraduate diploma, 2nd year undergraduate diploma.
back to school
Back-to-school is in September and February.
language
This course is given in French.
campus
This course can be taken at the Bordeaux, Chambéry, Lyon, Paris and Rennes campus.
Tuition fees*
The annual tuition fees for this course is
1st year: €8,650
2nd year: €8,650
3rd year: €9,350 inital or €9,800 Work-study program.
*International Student Pack: €490 mandatory fee for exclusive support services for international students.